Spark Space
From Products to Presence
Software has traditionally been something you use.
You open it.
You navigate it.
You follow its structure.
With AI, that model is changing.
Systems are starting to respond in real time, adjusting to context, timing, and need.
This collection looks at what that shift means for how products are designed.
What you’ll find here:
How AI changes interaction, not just capability
What adaptive systems look like in practice
Where product thinking needs to evolve
Examples of more responsive tools
Collections
More Collections
When Systems Stop Seeing
Why good ideas get ignored, early signals get missed, and problems only get taken seriously once they’re too big to ignore.
Hidden Work of Leadership
The work leaders do that isn’t in the job description, managing tension, creating clarity, and keeping things moving when it would be easier not to.
Designing for Humans, Not Metrics
What breaks when we optimise for growth, engagement, and efficiency, but ignore how people actually think, feel, and behave.
