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Spark Space
Designing For Humans, Not Metrics
Most systems are built to optimise something measurable.
Growth.
Engagement.
Efficiency.
That works, up to a point.
But people don’t experience systems as metrics.
They experience them as friction, confusion, pressure, or ease.
This collection looks at what breaks when we optimise for numbers instead of people.
Collections
When Systems Stop Seeing
Why good ideas get ignored, early signals get missed, and problems only get taken seriously once they’re too big to ignore.
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Hidden Work of Leadership
The work leaders do that isn’t in the job description, managing tension, creating clarity, and keeping things moving when it would be easier not to.
From Products to Presence
How AI is changing software from something you use to something that works alongside you, adapting in real time to context and need.
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